First steps...

Let's have a look at this link about the different types of Ads...http://www.google.com.ar/imgres?imgurl=http://b1969d.medialib.glogster.com/media/47482eb78a47e205dd2bd762e068716ec6db7930a0d9cb417a50e637f1b8880b/name-calling.jpg&imgrefurl=http://www.glogster.com/tobehonest1/types-of-advertising-/g-6lioel0hvfhvhpemic0ava0&usg=__0RVvwutVTPxBPg0M6RwLNcNWyDg=&h=410&w=590&sz=41&hl=es&start=11&zoom=1&tbnid=RdCkuxNQgP9zxM:&tbnh=94&tbnw=135&ei=fbl1UMPTHYT48gSE0IG4DQ&prev=/images%3Fq%3Dname%2Bcalling%2Badvertising%26hl%3Des%26client%3Dsafari%26sa%3DX%26rls%3Den%26tbm%3Disch&itbs=1